BYU announces strategic partnership with PV3 Enterprises, including NIL program for athletes

BYU has inked a long-term strategic partnership with PV3 Enterprises, an investment firm based in Salt Lake City, the school announced Friday. As part of the agreement, the company will have naming rights to the field at the Cougars’ stadium and athletes will have access to an NIL program. More than 40 BYU athletes will […]

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