Dollar store chain abruptly abandoned in sudden grocery store switch-up

A DOLLAR store chain has abandoned its recent rebrand after it didn't resonate with customers. Hy-Vee, which recently sold 21 locations to a rival convenience retailer, has announced the end of its Dollar Fresh Market format. Every Dollar Fresh Market store will be converted back into a Hy-Vee location. Launched in 2018, Dollar Fresh Market was designed...

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