How India Turned Cricket Into A Billion Dollar Business

India’s obsession with cricket has helped turn the Indian Premier League into one of the world’s most valuable sports leagues, attracting foreign investors like Blackstone. With only 10 teams serving a country of roughly 1.5 billion people, investors see scarcity, rising media consumption and India’s economic growth as powerful drivers of team valuations. (Source: Bloomberg)

Read it at Bloomberg Markets ↗

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