Euka expands to Instagram after helping brands generate $4B in TikTok Shop sales

Euka has built its business helping brands recruit and manage the creators who sell their products on TikTok Shop. Now, it wants to follow those brands onto other platforms. The creator economy startup is launching an Instagram integration alongside Shopify-connected fulfillment. That gives brands a way to manage creator partnerships across both TikTok and Instagram. […] This story continues at The Next Web

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