Can followers become voters? Social media gets a test in the 2026 primaries

Florida state Rep. Angie Nixon was dwarfed by her Democratic primary opponent’s $16 million war chest, but she had something he didn’t: hundreds of thousands of followers across her social media platforms. In Florida’s Democratic Senate primary, Nixon had raised under $1 million and spent just $50,000 on digital ads. Nevertheless, Nixon was victorious over […]

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